Local Search 2.0: Connecting Ready Buyers to Ready Sellers by Phone
The Company integrates Voice 2.0 call tracking and analytics; targeted sales and marketing; and customer relationship management into an end-to-end solution which includes:


Bylined Articles, Press, Press Releases


Bylined Articles

"Managing Customer Relationships, After The Click" - Search Engine Land

"Five Rules For Running A Successful Pay-Per-Call Campaign" - Search Engine Land

"Left in the Dark: How Search Fails at Mobile Local" - iMedia CONNECTION

"Don't Slam Your Virtual Door on Consumers" - DMNews

"I Need It NOW: Real Opportunity In Local Search" - adotas

"Repair Local Search with Relevance" - iMedia CONNECTION

"Click Fraud Highlights Bigger Issue for Industry: Lousy Leads" - DMNews print edition


"A Fitting Fix to Local Search: Why the "Less is More" Approach Provides Real Pay-Per-Call Benefit" - adotas

"Turning Lead(s) into Gold: How to Prevent Your New Campaign's Leads from Flying Away" - adotas

"Do Locals Give a Click? Negotiating the Buys to Make Local Advertising Work" - adotas



Press

"At Mobile Marketing Forum, FastCall411 Introduces FastCall411 Mobile." - BUSINESS WIRE

"FastCall411 Announces Widget, Offers API to Extend Local Search Platform to Third Parties." - BUSINESS WIRE

"FastCall411 Grows Legs, Widgetizes For Local Search" - KELSEY GROUP

"FastCall411 CEO Joins PELORUS Group Mobile Local Search '08, Discusses Content and the Future of Mobile Local Search." - BUSINESS WIRE

"FastCall411 Launches Mobile Site" - SOCALTECH

"FastCall411 CEO Joins SES Chicago Panel, Discusses Need for Local Search to 'Think Outside the Web'." - BUSINESS WIRE

"More Disruptive and Category Expanding Technologies from Demofall07" - ForbesOnTech

"87 Percent of Key Local Consumers Put Premium on Reaching a Business Immediately, New FastCall411 Survey Reports" - BUSINESS WIRE

"FastCall: One (phone) ring to rule them all" - Rafe Needleman, CNET

"FastCall411 Wants to Help You With Directory Assistance" - MASHABLE

"FastCall411 demoed its system for customers to search for local businesses." - COMPUTERWORLD

"Hollywood-based FastCall411 served up a method to connect local merchants with consumers." - MEDIAPOST

"Want Business? Answer Your Phone." - GET REAL MARKETING

"FastCall411 Helps You Search For Local Businesses - WEBOSPHERE

"Targeted Marketing" - SOARING ON RIDGELIFT

"FastCall411 Reinvents the Local Directory at DEMOfall07" - REDORBIT

"FastCall411 Debuts Local Search Service" - STARTUP BEAT

"FastCall411.com - Get The Service You Need" - KILLER STARTUPS

"Clips from DEMO Fall: FastCall411 " - LOCAL ONLINER

"Find an Available Merchant Fast with FastCall411" - LIFEHACKER

"FastCall411 Explained on Video" - SCREENWERK

"Not-So-Fast411" - LOCAL MOBILE SEARCH

"FastCall411 Launches Local Search Products" - SOCALTECH

"FastCall411 to Provide Next Generation Local Search." - BUSINESS WIRE

"FastCall411 Adds Three to Advisory Board." - BUSINESS WIRE

"Two Leaders in Local Search Join FastCall411 Advisory Board." - BUSINESS WIRE

"FastCall411 Finds Two-thirds of Businesses Not Responsive to Customer Calls" - TMCNET

"FastCall411 Rises from the Ashes of Jambo" - SCREENWERK

"Calling Strategies Announces Launch at The Kelsey Group's Interactive Local Media 2006 Conference" - Yahoo News

"An Interview with Richard Rosen" - Search Marketing Standard

"Richard Rosen's Primer on Call Measurement" - Kelsey Group Blog



Press Releases

February 2008 — FastCall411 CEO Joins Pelorus Group Mobile Local Search ‘08, Discusses Content and The Future Of Mobile Local Search

February 2008 — FastCall411 CEO Joins Pelorus Group Mobile Local Search ‘08, Discusses Content and The Future Of Mobile Local Search

December 2007 — FastCall411 CEO Joins SES Chicago Panel, Discusses Need For Local Search To ‘Think Outside The Web’

November 2007 — At Mobile Marketing Forum, FastCall411 Introduces FastCall411 Mobile

October 2007 — Fastcall411 Announces Widget, Offers API To Extend Local Search Platform To Third Parties

September 2007 — Fastcall411 Reinvents The Local Directory At Demo

September 2007 — Three Leaders Join FastCall411 Advisory Board

September 2007 — 87 Percent Of Key Local Consumers Put Premium On Reaching A Business Immediately, New Fastcall411 Survey Reports

August 2007 — Two Leaders in Local Search Join FastCall411 Advisory Board

June 2007 — Nearly Two-Thirds of Businesses In Typical Internet and Mobile Directories Not Ready or Responsive to Consumer Calls, FastCall411 Survey Reveals

March 2007 — FastCall411 To Provide Next Generation Local Search